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The way those allowed HTML tags appear above the text box is a little confusing. all this is:

cite=""

is an attribute, the same way that “href” is an attribute of the anchor (or “a”) tag. In the case of the blockquote tag, “cite” is supposed to include the URL of the source of the quote. For example, this:

<blockquote cite="http://foo.com/">Wheee!</blockquote>

will produce this:

Wheee!

But quite honestly I don’t think anyone really uses “cite”, and most people prefer to link to the quote’s URL outside of the blockquote. You can’t even see the URL without viewing the page’s source code anyway when you use “cite”, and quite frankly I have no idea why it’s even included in the array of allowable tags in WordPress. I’d just ignore it.

As far as McCain/Feingold… you’re right that if Mumpower appears in the ad, the approval would be implied – unless of course he was wearing an orange jumpsuit and tied to a chair. But, rules is rules. And I just wanted to hear Mumpower say “I’m Carl Mumpower, and I approve this message.”

As for the ad itself… as I said at the top of the post, we got this copy directly from Mumpower’s campaign coordinator. No video capture or encoding necessary. This kind of directness and openness can spoil a blogger, ya know – I doubt that we’d get the same courtesy from Spence Campbell.

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“To grab hold of the power in Washington and bring it back into focus on our problems” – Carl’s gonna grab it and focus it… This is more mood lighting and appeals to anyone who thinks government isn’t helping them enough. It’s also not likely to jibe well with the “end wasteful spending” part once we get into brass tacks.

“provide our children and grandchildren their share of the American Dream” – Sounds like something everyone can get behind.

“To make our government act fairly and responsibly” – This, like the other soft-serve platitudes in the ad, is about branding Mump as fair and responsible. Again, the brass tacks are left for another day.

“Join me in the fight for what’s right” – Blech.

The ad is clearly intended to introduce folks to Carl and to his campaign themes. It’s not designed to tell you that he thinks having Indian reservations is racist or that he would work to stop any federal earmarks from returning to our district. It works as as intro ad, but it’s so utterly devoid of any specifics, I don’t know that he in any way differentiated himself from Shuler. Shuler’s for children, future, fairness, responsibility too.

Whoop de doo.

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